PathWise

Design of a career management platform

UX Design · UI Design

Overview

PathWise is a career management and professional development tool for people to find their "path" via calls or video chats with a coach.

It helps people identify their purpose, navigate their path, and find professional fulfillment.

Challenges

For the MVP of the site, PathWise allows professionals to create their personal brand statements and career visions. Professionals can also set goals and actions to discuss with coaches via video calls in the site.

PathWise is there for its users, which is why there are very ways to guide them through what they need to do in each section of the site.

The platform is aimed to people who is a little bit lost in their careers and need help from coaches so the platform itself is kind of a coach.

Goal

Create a clickable prototype for a web-app that works as a digital coach for professionals who need to take control of their careers.

"Diego has brought a good “design eye” to the work and pushed back where appropriate, both on the design and on the scope of the MVP version of the product." Jim L - Founder.

Designing for a mindset

People that come to PathWise are willing to take a step back in their careers to come back stronger.

The platform will help them reach their full potential by a set of exercises, assessments and a group of coaches that will help them become better professionals.

The decided to take an 'emotional design' direction. Photographs instead of icons/illustrations so they can relate to the platform.

Images are spread throughout the experience and also I tried to add some colorful sections for the site not to feel so corporate.

A guide to your actions.

Defining someone's path and career journey is challenging. There are frustrations, discomfort as the gatekeepers of progress. So how can you design an instructional product for people in this mindset?

To encourage momentum and minimize overwhelm, I kept tasks simple and straightforward. I kept the color palette that PathWise already had but combined these colors to keep the platform welcoming and clutter-free.

Goal and action planning

Professionals can set several goals and keep track of their progress.

Schedule sessions with coaches

Assing coaches to your career and let them help you reach your full potential.

Other projects

A word from people

See what they've said about my work

I’ve enjoyed working with Diego on the design of my website and broader platform business, which includes both a desktop and a mobile version. He came up to speed quickly and was able to start producing draft design outputs right away. Throughout the process, he has been focused and responsive. He has brought a good “design eye” to the work and pushed back where appropriate, both on the design and on the scope of the MVP version of the product. Overall, I am very pleased with how the work is coming out.
Jim L
Founder @PathWise
I've enjoyed working with Diego on our design project and look forward to working with him on projects in the future. The designs Diego created were excellent! I've seen a lot of design work but Diego's design skills and methodology definitely stands above the rest.  Not only is Diego excellent with design, but he's also skilled in regards to time management and has excellent customer/client facing communication skills. I would definitely recommend working with Diego to anyone looking for an experienced leader in design for your next project.
Earl Holland
Senior Software Architect @NodeAssets
I truly believe Diego's experience possesses a whole new level of creativity, uniqueness, and passion. In my company, everyone is amazed by his work and professional skills. He has a singular ability to walk you through his designs and processes which such clarity of explanation that sometimes makes you believe you are a designer just like him.
Nathalia Rueda
IT Recruiter @NativApps
Our KDS changed incredibly with Diego's help. From the beginning, he diagnosed the obstacles that we were putting our chefs on, and managed to turn everything around to leave us with a much more agile, simple and efficient interface. We managed to increase delivery times and reduce errors immediately. Very happy with his work.
Edwin Pérez
CEO @BigBites
I love Diego's ability to deliver fast and transform ideas into bright designs. His right attitude is one of many things to highlight when it comes to working with him.
Paula Avellaneda
Product Manager @DRUO
When I hired Diego, I knew he was a world-class designer and his past and present work is a case in point. He was able to successfully deliver the slick product we envisioned for so long in a little over a month. If you are building something truly awesome, Diego can do the heavy lifting with little or no input.
Mohammed
CEO & Founder @Remitfix
It's really  helpful to have someone who can take the time on getting the experience right.
Emmanuel Randon
CTO @Currnt
Diego has such a neat and excellent portfolio that made my decision very easy. He understood my concept, contributed his experience, advised me and made me feel very confident about what I needed. He is a patient, calm and flexible person who really listens to the client and he designed my wishes precisely. I recommend him 100%, it was a dream to work with him.
Genesis Morales
CEO & Founder @Genesis Morales
Diego is one of a kind when it comes to his design mind. We are lucky to have him as our lead product guy because in truth he is so well rounded that he can work on mobile-web, desktop-web, mobile apps (both ios and android), admin portal, email templates etc I can go on. You normally don't find designers who can delievery quality work across this range consistenly. Thanks for being part of this team"
Windsor Kitaka
CEO & Founder @TransferX
It was a pleasure to work with Diego. My partner and I felt guided all the way through the project. Diego has a great ability for design thinking and for user friendly business. I highly recommend Diego if you want a webpage designed perfectly for the specific public you desire.
Camila Luque
CEO & Cofounder @MILA
Diego has a vast knowledge in managing customers and creating value on a fast pace with a short amount of direction and great results both in design and UX/UI. Great experience working with him!
Daniel Martin
CEO @Equity Advisors
Limitless creative mind is the phrase that comes to mind when I think about Diego. I’ve had the pleasure of knowing Diego for 3 years, during which we built together great digital products. Above all, I was impressed with Diego’s ability to make eye-catching designs out of nothing. And, of course, his high commitment. Diego would be a true asset for any positions requiring creative skills and comes with my heartfelt recommendation.
Farid Delgado
Senior Software Engineer at Center for AI & Cognitive Computing @Thomson Reuters
Diego totally nails the world of UX/UI. He is a strategic thinker with brilliant execution.
Manuel Gutiérrez
CTO @DRUO
I highly recommend Diego, he is an excellent professional. I highlight his ability to produce simple and visually appealing user interfaces and also his ability to give direction when managing projects. A design strategist that always focus on user needs, I would work with him again without hesitation.
Brian Angulo
Product Designer

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